In one of the most unexpected and entertaining moments of The Voice UK 2014 live final, Cheryl Cole made a surprise cameo — not by walking on stage, but by calling Will.i.am’s wristwatch live on air.
Yes, you read that right.
As Will sat in his coach’s chair watching his finalist Jermain Jackman slay his final performance, his futuristic watch-phone started ringing. Confused at first, Will glanced down — and then lit up as the name flashed across the screen: Cheryl.
He answered with his signature grin: “Yo, Cheryl! You watching this?”
Cheryl’s voice crackled through the mic, charming and excited:
“Of course I’m watching! Jermain is unbelievable tonight — just had to tell you. That voice! That stage presence! He’s the full package.”
The audience erupted in laughter and applause as Will held his wrist up to the microphone so everyone could hear. The moment was part tech-magic, part BFF support system, and 100% Cheryl — spontaneous, stylish, and full of heart.
Even host Marvin Humes was caught off guard: “Only on The Voice do we get surprise wrist calls from Cheryl Cole!”
Fans loved it. Twitter blew up instantly:
“CHERYL CALLING WILL ON HIS WATCH?? ICONIC.”
“Jermain got Cheryl’s seal of approval — crown him now.”
Not only did the call inject some classic Cheryl sparkle into the finale, it cemented her ongoing support for Will and the show — and gave finalist Jermain Jackman a massive boost of celebrity praise.
In a night filled with big performances and even bigger dreams, this unexpected call was a perfect reminder:
On The Voice UK, anything can happen — even Cheryl Cole calling from your wrist.
